Origins & Heritage

A Tradition of Beads

For centuries, beadwork has been more than decoration — it has carried meaning, identity, and artistry. In East Africa, beads have been used to tell stories, mark milestones, and celebrate community.

Modern Versatility

Beads for Today

While rooted in tradition, beaded jewellery has found its place in modern style. From waist beads to layered necklaces and playful bracelets, these designs are made to be worn every day — colourful, versatile, and full of character.

Craft & Culture

Materials That Last

Our beaded jewellery is handcrafted from glass and plastic beads, natural fibers, and sometimes accented with brass, wood, or leather. Each piece is made with care, designed to be both lightweight and durable, so it can move with you and your story.